PALMOILMAGAZINE, KUALA LUMPUR – The Malaysian Palm Oil Council (MPOC) announced a successful partnership with Les’ Copaque Production Sdn Bhd, the animation studio behind the popular children’s series ‘Upin and Ipin’. A special episode focused on palm oil garnered significant attention, amassing over six million views on YouTube within just nine days of its release.
The episode aims to educate young viewers and their families about the benefits and sustainability of Malaysia’s palm oil industry. Through engaging storytelling and beloved characters, the episode simplifies complex topics in a fun and accessible manner.
Managing Director of Les’ Copaque Production, Tuan Haji Burhanuddin Md Radzi, was satisfied for the incredible response from the audiences. “We are very proud of the warm responses to Upin and Ipin episode that discussed about sustainable palm oil in fun ways for the children and their families,” he said, as Palmoilmagazine.com from MPOC, Friday (2/8/2024).
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CEO of MPOC, Belvinder Sron did appreciate the partnership. “The collaboration with Les’ Copaque Production would be priceless. The numbers of spectators were incredible. This is a successful episode to escalate the awareness of sustainable palm oil in Malaysia. We do belived the collaboration would be the significant thing to educate the people about the environmental and economic advantages in our industries,” he said.
The collaboration would be part of MPOC to promote sustainable palm oil and educate the consumers about the positive impacts. By taking advantages on the popular series of Upin and Ipin, MPOC successfully got wider spectators to escalate the understanding and appreciation in Malaysia’s palm oil sectors.
MPOC and Les’ Copaque Production hoped to continue the collaboration to inform the good message through innovative, useful and interesting media in the future. (P2)
